Elements of Sports Logos

Sports logos are decisive things. They show our allegiance, they become our badges of honor when our teams face each other on the battlefield of our sporting teams. However, what are the elements of sports logos and what makes a good one?

First of all, a sports logo needs to have something that represents the team. This is often done by taking the initials of the sports team in the sport logo, or by putting the mascot of the team in the logo. A good example of this is the Seattle Seahawks, which have a photo of a hawk in their logo.

Another excellent element of the sports logo is to keep it very simple. Look at the most recognizable logos in baseball. The Yankees is nothing but an ‘N’ and a ‘Y’, while the Red Sox are either a ‘B’, or a pair of socks. The same is true in other sports. In hockey, the Toronto Maple Leafs have a Maple Leaf, while in Football the Chicago Bears have a ‘C’.

Whenever a sport logo is designed, the current style is a very important element of the sport logo. If designers use something that uses fluorescent green, which was oddly popular in the early-1990s, or if they use one of the god-awful colors that was popular in the 1970s, then you are not keeping up with the times and the current generation of sport fans may be turned off by the design.

The last element of a sports logo that should be considered is the city itself. One excellent example of this is the Pittsburgh Steelers of the NFL, who designed a logo that represented the steel history of the city, or the Edmonton Oilers of the NHL, who use their oil history as inspiration in an element of their sports logo, the oil drop.

All in all, when a company is designing a logo for a sports team, they need to take all of these elements of the sports logos in consideration. Doing so will ensure that the logo will be something that will appeal to both fans and players alike.