As a small business just starting out, you’re almost always short on two things — time and money. Finding ways to save both are always at the top of your to-do list. And, while you don’t want to take shortcuts in the early days of getting your dream up and running, there are tools available to help you get things done quickly for less.

One of those tools is designed to help you with perhaps your most important marketing piece — your logo. Online, do-it-yourself logo makers have come a long way in the past few years and are an excellent solution for a time-strapped, cash-conscious small business owner. Here’s why:

Using an online logo maker is easy

No need to have a degree in design or even understand the difference between serif and sans serif. The best online logo makers have boiled it down to just a few steps, from start to finish. This lets you move through the process at your pace, adding just one element at a time, including fonts, colors, and imagery. That’s not to say you shouldn’t do a little research first. Definitely gather some ideas, look for inspiration and do a little brainstorming, so you at least have a jumping-off point when you sit down to start designing.

Designing a logo with an app is fast

While there are definite advantages to having a logo designed professionally for your business, saving time is not one of them. With an online logo maker, there are no phone calls or emails to a designer each time you have a new thought or want to make a single change. In just minutes, you can create as many logos online as you’d like until you find the one that best fits the brand you want to portray.

There are unlimited revisions with logo makers

With a professional logo designer, you’re not only paying for their skill, you’re paying for their time. With every iteration of your logo, the bill gets bigger. With an online logo maker, you can try 50 different colors, 13 different images, 9 different fonts. It doesn’t matter. With most of these services, you don’t pay until you have a logo you love so tweak away!

Logo design apps are more affordable

Ah, music to any small business owner’s budget-conscious ears. Yes, creating your logo design online is not only inexpensive, in most cases, it’s free to get started. Take as much time as you’d like, create as many designs as you’d like. In the end, you’ll only be charged with the logo you want — and minimally charged, at that.

You’re in control of your logo design

You had the idea for your business. You have the idea for how you want to be perceived. It’s only fitting that you are in charge of creating the most essential tool in your marketing toolbox. Don’t leave your logo open to an expensive designer’s interpretation. If you genuinely have a vision in mind, using an online logo maker can be an excellent tool in helping you bring that vision to life.

Ready to design a logo online in a matter of minutes? Use our online logo maker app and choose from thousands of logo templates, fonts, icons, and colors.