How Do I Fix A Bad Logo Design?
As business owners, we all have this vision of making our own company logo from scratch using Adobe Indesign. In reality, what we end up with is a logo design that looks as if it was created in Microsoft Paint…
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New Years Resolutions To Help Build Your Brand
New Year, new you! Many individuals believe that January 1st is a way to reset and start setting and accomplishing personal goals for the upcoming year. However, while most are focusing inward on themselves, why not focus on setting goals…
Show-Stopping Logo Design Trends in 2019
We’re on our way to closing out the next decade and a lot has changed in the logo design world over the past 9 years. We’ve seen some not-so-great logo design trends come and go, while others seem to be…
Logo Design for Generation Z in Mind
Before you know it, the 65 million U.S. teens and young adults who make up Generation Z will have the biggest voice in consumer culture. Are you ready to bring your small business brand to this emerging audience? Post-millennials —…
Logo Design for Millennials in Mind
Millennials — born roughly between 1980 and 2000 — are now the largest generation with a collective buying power of $200 billion. And if you listen to all the media buzz about Gen Y, you might be worried about how…
What To Include In A Company Holiday Card
‘Tis the season for spreading a bit of cheer, and nothing does a better job than a holiday card. An estimated 7 billion greeting cards are purchased every year and sent out around the world — and the majority of…
The Most Popular Free Business Directories
Increasing your brand’s exposure online can be as expensive or least expensive as you’d like it to be. One of the easiest ways to improve SEO for your website and get your brand in front of an online audience is…
Should You Design a New Logo or Edit Your Existing Logo?
Have you noticed a spree of redesigned logos lately? From Mastercard to Dropbox, brands old and new are taking a second look at their logos to reconnect with consumers. A logo visually expresses the values behind your brand. So when…
Why Are Local Business Listings Important?
Did you know that 79% of customers do research online before visiting a store? With more people flocking to the Internet for answers, suggestions, and ideas, it’s no wonder that businesses who have a large online presence are the ones…
How to Successfully Rebrand Your Business
If you think of your small business as your baby, then you know, at some point, it has to grow up. Businesses evolve, and you have to be willing to make changes when your brand messaging no longer fits. Are…