Category: Online Marketing

5 Steps to Launching Your Business on Facebook
Facebook (as well as other social media platforms) is a great tool for building trust with customers by connecting with them and providing useful content and offers. However, social media isn’t just for continued marketing of your business; it is also useful for creating buzz when starting a new business. Here are the 5 steps […]
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Get More Website Traffic: A How to Guide
As a small business, one of the biggest challenges you will face is driving qualified traffic to your website. Our suggestion: Use marketing materials and online outlets to promote your website. Add it to promotional products: Make sure that all of your promotional products are updated with your domain name. Add it to your signage, […]
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5 Website Holiday Tips for Small Businesses
If you own an eCommerce website or an informational website, the holidays are a great opportunity to drive traffic and conversions online. Thanksgiving, Christmas, and New Years are great excuses to go in and make some changes and upgrades to your site. And doing so will guarantee more revenue for your business. In fact, in […]
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How to Prepare Your Small Business for Black Friday and Cyber Monday
Black Friday and Cyber Monday are the biggest sale days of the year. Retailers start preparing their stores and websites well in advance, by getting the word out and preparing for the increased traffic. It can be overwhelming for a small business to get prepared for the chaos of these sales, so here are some […]
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Why Your Business Needs to be on Social Media
Social media is one of the best ways to market a small business and communicate with customers. However, in a study done earlier this year, only 53% of small businesses* are on social media. While you might not have the time or resources to put a lot of effort into creating a large social media […]
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