Category: Offline Promotion
Our Favorite Free Tools for Your Business
Popular business software can cost hundreds or even thousands of dollars, especially if you need multiple licenses to install it on more than one computer. For many small businesses with tight budgets, that kind of spending is just out of the question. The good news is, paid software isn’t the only game in town. There […]
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The 5 Marketing and Branding Predictions to Guide your Small Business in 2016
It’s that time of the year again. Marketers and business owners, alike, are clamoring about, trying to compile and analyze the data that will map out the trends we should all be following for the new year. And though there is an onslaught of trend prediction blog posts and articles, finding the trends that are […]
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How to Keep Your Business Running While on Vacation
As the holiday season approaches, most of us are starting to think about planning vacations and getting away for a week or two. However, for small business owners, it can often be hard to take time away and separate yourself from your company for an extended period of time. It may seem impossible for your […]
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Holiday Gift Ideas for Employees that Won’t Break the Bank
Hard-working employees are one of your best assets. This holiday season, make them feel appreciated and reward their hard work with these awesome holiday gift ideas. Nothing says “Thank You!” better than a cool gift that is both functional and useful. Customized Coffee Mugs If the trash can next to the water cooler in your […]
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3 Ideas to Build Customer Loyalty During the Holidays
Give Personalized Gifts to Customers A simple personalized note is a great way to show appreciation around the holidays, but giving gifts, in any form, to your best customers will make your business stand out and will help build brand loyalty. You don’t have to spend a ton of money, though. These gifts can be […]
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How to Prepare Your Small Business for Black Friday and Cyber Monday
Black Friday and Cyber Monday are the biggest sale days of the year. Retailers start preparing their stores and websites well in advance, by getting the word out and preparing for the increased traffic. It can be overwhelming for a small business to get prepared for the chaos of these sales, so here are some […]
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5 Hacks to Increase Productivity by Organizing Your Workspace
Productivity suffers in a cluttered and chaotic environment. According to the National Association of Professional Organizers, paper clutter is the number 1 problem for most businesses because it’s relatively easy to overlook scraps until it turns into a monster pile. Studies have shown that the average person wastes 4.3 hours a week searching for papers, […]
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Branding Tips: Simple Ways to Use Your Logo
Create a Cohesive Online Presence. Do not neglect your online presence, even if your business is primarily offline. Potential customers are increasingly researching and making purchase decisions online. Creating a strong online presence can be as simple as adding your logo to your website, Facebook and LinkedIn pages, and any business or promotional emails. Design […]
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